South Africa
Year ended 31 March
% change
2016
2015
15/16
Service revenue (Rm)
49 320
47 032
4.9
Revenue (Rm)
62 279
59 203
5.2
EBITDA (Rm)
25 016
22 837
9.5
EBIT (Rm)
19 430
17 779
9.3
Data revenue (Rm)
17 287
13 538
27.7
Capital expenditure (Rm)
8 747
8 646
1.2
Active customers
1
(thousand)
34 178
32 115
6.4
Prepaid customers (thousand)
29 265
27 202
7.6
Contract customers (thousand)
4 913
4 913
–
Active data customers
2
(thousand)
18 704
16 595
12.7
IoT connections
3
(thousand)
2 264
1 766
28.2
Total ARPU
5
(rand per month)
112
113
(0.9)
Prepaid ARPU (rand per month)
63
66
(4.5)
Contract ARPU (rand per month)
397
380
4.5
Number of employees
5 009
5 228
(4.2)
NPS #1
54^
58
Service revenue market share (%) #1
50.4^
51.8
¥
1. Active customers are based on the total number of mobile customers using any service during the last three months. This includes customers paying a monthly fee that
entitles them to use the service even if they do not actually use the service and those customers who are active while roaming.
2. Active data customers are based on the number of unique users generating billable data traffic during the month. Also included are users on integrated tariff plans, or
who have access to corporate APNs, and users who have been allocated a revenue generating data bundle during the month. A user is defined as being active if they are
paying a contractual monthly fee for this service or have used the service during the reported month.
3. Internet of Things (IoT) connections, previously machine-to-machine, is the remote wireless interchange between two or more predefined devices or a central station
without direct relationship with an end customer, in order to support a specific business process or product.
4. Minutes of use (MOU) per month is calculated by dividing the average monthly minutes (traffic) during the period by the average monthly active customers during
the period.
5. Total ARPU is calculated by dividing the average monthly service revenue by the average monthly active customers during the period. Prepaid and contract ARPU only
include service revenue generated from Vodacom mobile customers.
^ These items were the subject of the limited assurance engagement performed by EY.
¥ Prior year service revenue market share has been restated for updated competitor information.
This section presents our operating performance, providing commentary on how South Africa and the
International operations have performed this year.
At a glance
Our 2016 performance
Service revenue
increased 4.9% to R49 320 million as the
business returned to growth following the 50% cut in mobile
termination rates (MTRs) last year. Revenue grew at 5.2% to
R62 279 million, underpinned by a 6.2% increase in equipment
revenue following the sale of 10.5 million devices, 61.6% of
which were smart devices.
Data revenue
increased 27.7% to R17 287 million as strong
growth in the demand for data continues. Data traffic growth of
46.8% was underpinned by three success factors:
À
À
Improved access to more affordable devices – active smart
devices on the network increased 22.8% to 14.2 million,
driven mainly by the sale of low cost Vodacom branded
Vodacom Group Limited
Integrated report for the year ended 31 March 2016
48
Our divisional
performance




