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Vodacom is a leading African mobile communication company providing
a wide range of communication services, including mobile voice, messaging,
data and converged services to over 61 million customers.
From our roots in South Africa, we have grown our mobile network business to include operations in
Tanzania, the DRC, Mozambique and Lesotho. Our mobile networks cover a total population of approximately
200 million people.
Through Vodacom Business Africa (VBA), we also offer business managed services to enterprises in
30 countries across the continent.
Vodacom is majority owned by Vodafone (65% holding), one of the world’s largest communications companies
by revenue.
Our strategic objectives
Customer
Best network
Best value
Best service
À
À
Clear market share leadership in all markets through segmented
offerings and best distribution.
À
À
Grow five-point NPS and brand leadership through network leadership,
differentiated customer experience and best value.
Growth
Diversify
revenue to
deliver growth
À
À
Grow data revenue to 40% of Group service revenue.
À
À
Grow contribution from enterprise to 30% of Group service revenue.
À
À
Grow contribution of non-South African entities to 30%
of Group service revenue.
À
À
Grow contribution from new services to 5% of Group service revenue.
À
À
Grow fixed-line FTTx connections in South Africa.
Operations
Deliver cost
and process
efficiency
À
À
Drive cost efficiencies to ensure cost growth 0.5% lower than
revenue growth.
People
Best talent
Best practice
À
À
Drive people transformation through diversity, skills and talent growth,
achieving an Engagement Score of 80.
Reputation
Transform
society
and build
stakeholder trust
À
À
Proactive engagement with government and stakeholders to achieve
each country’s broadband goals and contribute to a positive impact on
societies, achieving clear reputation leadership in all markets.
Our strategy
Who we are